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46. Alex Lieberman | Morning Brew (business and tech news)

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Alex Lieberman is the Co-Founder & CEO of Morning Brew

Links to The Founder Podcast (Ep 46):
The Founder Website – https://www.thefounderpod.com/founder-episodes/morningbrew
Read the 5-min summary -https://thefounder.substack.com/p/morningbrew

TIMESTAMPS:

Sections
(0:42) – The Origin Story
(4:17) – The Build
(45:48) – The Founder
(50:37) – The Brainstorm

Topics
(0:42) Alex’s background
(4:17) Growth playbook
(6:31) Hub and spoke growth model
(9:41) Ambassador and referral Programs
(18:55) “We’ve got something” moment
(21:52) What hasn’t worked
(25:02) Hiring
(32:40) Selling to Business Insider
(39:19) Alex’s Startup Manifesto
(45:48) Starting from scratch building an audience today
(50:37) The Brainstorm – Business education and mental health via emotional sherpa

Learn more and follow Morning Brew:
Website – morningbrew.com
Instagram (@morningbrew)
https://www.instagram.com/morningbrew/
Twitter (@morningbrew)

Follow Alex on Twitter https://twitter.com/businessbarista
Instagram – https://www.instagram.com/alexlieb/
Alex’s content and learning recommendations – https://www.thefounderpod.com/specialoffers

Support The Founder Podcast:
Website – https://www.thefounderpod.com
Summaries – https://thefounder.substack.com/
Twitter – https://www.twitter.com/founderpodcast
Instagram – https://www.instagram.com/founderpodcast
Patreon – https://patreon.com/founderpodcast

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