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We Taste Tested 17 Walmart Great Value Brand Foods…

We pinned the Walmart Great Value brand against name brand competitors – the taste results are in!

off brand chips, cookies, biscuits, and pop tarts in shopping cart

Tired of overpaying for those household brands? My family and I did a thorough test to see how some of Walmart’s Great Value Brand’s most popular foods stack up against name-brand competitors, and if they’re worth sacrificing your wallet or your tastebuds for 😉

Keep reading to see how your favorite Great Value brand foods fared (#9 shocked us!) 

AND, spoiler alert! You’ll shave a nice $22.56 off your next Walmart bill if you stick to our Great Value winners!


1. Great Value Cheese Puffs vs. Cheetos Cheese Puffs

Winner: Great Value Cheese Puffs

holding two cheese puffs

Why we chose Great Value:

  • larger size
  • 5/5 family members could barely tell the difference OR chose GV after a blindfold taste test
  • PLUS, several of Collin’s family members actually chose Great Value brand cheese puffs over classic Cheetos as well!

2. Great Value Potato Crisps vs. Pringles

Winner: Great Value Potato Crisps

two chips on top of chip cans

Why we chose Great Value:

  • Same size, texture, and color
  • 4/4 family members love the thin & crispy CRUNCH like a real Pringle!

hand holding potato chip can

DISCLAIMER: Although these GV crisps are a win for taste in my book, I was a little disappointed by how much space was left in the can upon first opening – even more so than the Pringles can?!

Could this make up for the 50¢ price difference since you’re getting more Pringles in the can? 🙃 You decide! 


3. Great Value Honey Nut O’s vs. Honey Nut Cheerios

Winner: TIE! 

two boxed of honey o's cereal and two bowls

Throughout this taste test, if the two brands were almost identical in taste, we have been selecting Great Value as the winner, obviously, to save you the most 💰!

HOWEVER, in this case, while the Great Value Honey Nut Cheerios didn’t necessarily taste better or the same, they tasted yummy, just like regular Cheerios (ya know, the original toasted oat ones). So, in that case, we think it’s worth it to save OVER $2 on classic cereal kids know and love, that’s still pretty tasty! 🙌🏼


4. Great Value Frosted Flakes Cereal vs. Kellogg’s Frosted Flakes Cereal

Winner: Great Value Frosted Flakes

girl eating frosted flakes cereal with thumbs up

Why we chose Great Value:

  • Better and sweeter according to 21-year-old brother and dad (who have had many-a bowls of Frosted Flakes😉)
  • 3/3 kiddos picked GV over the real Frosted Flakes too! 🏆

5. Great Value Mac n’ Cheese vs. Kraft Macaroni & Cheese

Winner: Great Value Original Macaroni & Cheese

great value and kraft mac n cheese

Why we chose Great Value:

  • Same size and shape noodies
  • Generously cheesy
  • and totally had my kids (and me) fooled!

This is a HUGE deal as you can buy two of the GV boxes for less than the price of just one Kraft box- stock up!


6. Great Value Cheese Frozen Pizza vs DiGiorno Cheese Frozen Pizza

Winner: Great Value Cheese Frozen Pizza

two cooked pizzas

Why we chose Great Value:

  • Less brown/ burned than DiGiornio
  • Melted cheesy heaven
  • Passed my picky-pizza-loving-kiddos’ taste buds!

7. Great Value Flaky Biscuits vs Pillsbury Grands! Flaky Layers Original Biscuits

Winner: Great Value Flaky Biscuits

hand holding biscuits

Why we chose Great Value:

  • Identical in size and thickness
  • Perfectly golden

8. Great Value Cinnamon Rolls vs. Pillsbury Grands! Cinnamon Rolls

Winner: Great Value Original Cinnamon Rolls

cinnamon rolls on plate

In my 29 years of life, I would have never imagined that anyone could outdo Pillsbury… but here we are.

My honest-to-goodness truth: Great Value Cinnamon Rolls are actually better.

hand holding icing

Why we chose Great Value:

  • More swirl-shaped than Pillsbury
  • Icing comes in a squeezable pouch!
  • Sweeter, more cinnamon taste

9. Great Value Donut Shop Ground Coffee vs. Dunkin’ Donuts Ground Coffee

Winner: Great Value Donut Shop Coffee

two mugs of coffee in front of coffee bags

Why we chose Great Value:

  • Aromatic
  • Richer in color
  • Not too bold, “just right” taste
  • Nearly half the cost?!

10. Great Value Frosted Brown Sugar Toaster Pastries vs. Kellogg’s Pop-Tarts Brown Sugar

Winner: Kellogg’s Pop-Tarts

toaster pastries side by side

Why we chose Kellogg’s:

  • More icing
  • Classic ‘sweet’ taste (GV was more artificial-tasting and just plain gross. 😝)
  • No weird spotting on icing

11. Great Value Chocolate Pudding vs. Snack-Pack Chocolate Pudding

Winner: Great Value Chocolate Pudding

4 pudding cups w colorful spoons

Why we chose Great Value:

  • Chocolate is chocolate! 🙌🏼
  • Not a huge price difference, but if you’re making a cute classroom snack, hosting a party, etc., these small savings would definitely add up!

12. Great Value Classic Chippers vs. Chips Ahoy

Winner: Great Value Chippers

two boxes of chocolate chip cookies stacked

Why we chose Great Value:

  • Identical size
  • Same chocolate chip count
  • Equally crunchy and sweet

13. Great Value Twist & Shout Cookies vs. OREO Cookies

Winner: Nabisco OREOS Sandwich Cookies

two sandwich cookies in hand

Why we chose Nabisco:

  • Can’t beat that classic OREO taste!
  • Twist & Shout Sandwich Cookies just scream ‘school cafeteria food’
  • NONE of my three kiddos, spouse, or I could even finish the entire cookie 😝

14. Great Value Creamy Peanut Butter vs Skippy Peanut Butter

Winner: Great Value Creamy Peanut Butter

two jars of peanut butter with lids off

Why we chose Great Value:

  • BIG peanut butter fans as we are, 0/6 family members could tell the difference 🙌🏼
  • Unanimous verdict: GV creamy peanut butter was nearly identical in taste, texture, spreadability, and consistency!
  • Fewer calories, less saturated fat, and lower sodium per serving! 🏆

15. Great Value Hazelnut Spread vs Nutella Spread

Winner: Great Value Hazelnut Spread

great value hazelnut spread

Why we chose Great Value:

  • The taste is SO spot-on, your taste buds won’t know the difference!
  • Smooth texture and not-too-sweet hazelnutty flavor

16. Great Value Apple Juice vs. Tree Top Apple Juice

Winner: Great Value Apple Juice

great value apple juice

Why we chose Great Value:

  • Same golden color
  • Delicious taste

17. Great Value Garlic Knots vs New York Bakery Garlic Knots

Winner: Great Value Garlic Knots

garlic knots on pan

Why we chose Great Value:

  • Identical in size
  • Same garlic-buttery goodness

boy giving thumbs up with great value chips and pringles

Did any of these Great Value brand picks surprise you? How about that $22.56 in savings?! 🔥😱 We’d love to know what Great Value food items you love too!


Looking for even MORE ways to beat rising food prices?


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